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Paid Inclusion
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Overture
Site Match Xchange is used by sites to guarantee that all appropriate
pages are quickly indexed and frequently refreshed to ensure
relevancy and timely inclusion of new content. Digital Impact
feeds all of your appropriate pages through an XML data feed
in order to guarantee quick indexing of pages by Yahoo!, AltaVista,
AlltheWeb, About.com, Excite and other top search engines that
use the Yahoo! Search database.
Key Features:
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Account Manager assigned
to manage your trusted feed. |
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Guaranteed indexing into
the Yahoo! Search database that powers web search results
for Yahoo!, AltaVista, AlltheWeb, About.com, Excite and
more. |
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Provided on a fixed CPC
(cost-per-click basis). |
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Data feeds are re-indexed
by Yahoo! every 48 hours. |
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Detailed Click-Thru Reports
updated every 24 hours. Includes average rankings, query
volume, keyword reports, URL status, exporting tools and
more. |
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XML Interface - Feed
static and dynamic-site data directly into search index,
providing unparalleled flexibility and freshness. Improves
relevancy and rankings by stripping unwanted code and
content from your web pages and presenting your content
to the search engines as refined and structured data. |
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SE Brand Management –
Leverage Digital Impact’s long-standing direct relationships
with Overture Search Engine Engineers, Editors and Directors. |
Keyword reports will be analyzed to develop highly optimized
XML content feeds that target each of your key audiences. Digital
Impact's market leading expertise in keyword research and selection,
our tools and methods for XML data feed optimization and geo-targeting
with Site Match Xchange will produce a proof-positive return
for your paid inclusion content feed. Digital Impact is also
a Trusted Feed Generator for Overture, meaning that Overture
uses Digital Impact to build some of its own clients'
feeds.
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